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A guide to email marketing for small business
We all know we should be doing it, but as a small business are you getting the most from your email marketing? These days I find that many small businesses dedicate all their…
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What is Digital Storytelling?
So, a few people have asked me recently – what actually is Digital Storytelling? – as I use this term a lot when it comes to what I do. I do this because…
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What is creative content?
Creative content is an umbrella term that’s used to describe the various forms of enriched multimedia that should form a core part of your online presence and marketing strategy. A brief history I have…
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Creating content for your website
I have been helping lots of small businesses with their website content lately. This is a really important investment in their business, even more so than social media, but why? Well, the thing…
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How to approach marketing in a meaningful way
I don’t know about you but there is awful lot of ‘selling’ on social media these days. Sometimes I scroll through Instagram and feel overwhelmed by how much people are wanting you to…
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Has social engagement changed through Covid?
Post times for social media plays a major part in engagement, we all know that. You want to maximise your content, your reach and engagement with minimal effort…ideally. When I first meet a…
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Small business marketing help
You know your business inside out, you know you have a great product or service…you kind of know what you should be doing in terms of marketing but there’s always the issue of…
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Why use content marketing?
Wondering if content marketing is right for your business? Want to create long lasting relationships with your customers? Do you want customers to get more from your business than sell, sell, sell? Of…
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The Reading List 2020
I set myself a goal back in January to read 30 books this year…it works out at about 3 books per month. It sounds a lot (especially with a full time job and…
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Christmas Content Packages
Christmas is a big deal for so many of my clients so this year I thought I would put together some content packages to help ease workload but maximise sales. The Full Social…
